Martin Engineering wowed with their 20x50 at CONEXPO/CON-AGG. Their custom PictureScape "van" turned a lot of heads!
The WOW factor: The Martin team asked TradeTec for a creative way to replicate having their "Mr. Blade" Sprinter van in the booth without actually bringing the van. We created a "work site" environment with 12' walls and used our PictureScape system to create the side and back profile of the van. On the side of the van where the door would slide open, we left an opening to place the actual Mr. Blade cutting machine. A display monitor played video of the real van in action on various client work sites. We finished the overall look with custom printed flooring to create a "dirt" road and added faux boulders.
Other details of the booth included large wall graphics to represent equipment that was not brought to
the show, seating areas for client meetings, a large reception counter, iPad lead stations throughout the booth, a presentation area, and a coffee table touch screen monitor in the seating area to view the Martin Engineering website.
"I can't even begin to communicate how happy we were with the CONEXPO-CON/AGG experience from TradeTec...I feel like the whole TradeTec team (Lisa, Jonathan, Krista, and the many hands I didn't see) was just so on task and prepared. All the right questions were asked, and most importantly I felt like we were truly listened to and heard during the design phase. This led to the development of the booth and experience we were looking for. The added bonus of having Lisa on site in Las Vegas through the opening of the show was the icing on the cake. There aren't words to express our incredible satisfaction with all her efforts on show site...Thank you, thank you so much."Tracey Ramos
Lead Marketing Specialist